Insights - Marketing Automation

All DesignInstitutional StrategyProfessional DevelopmentDear JaimeContent & SEODesign & UXSocial MediaMarketingMarketing AutomationEmail MarketingPaid MarketingProject ManagementWeb Development and TechnologyCMSEdtechDesign Thinking
Are you still using follower count to define your institution’s social media success? article image. Close-up of hands holding a smartphone displaying an Instagram post. The screen shows a large blue thumbs-down icon with "Disliked by 800 others" written below.

Are you still using follower count to define social media success?

AI-driven curation is reshaping social media, and engagement now reigns supreme over follower count.

Social Media /
By: Kellen Manning
A graphic design of a silhouette of a human head with numerous arrows pointing toward it.

How to Choose a CRM

Selecting the right CRM platform for your higher ed institution is an exciting, daunting proposition. Here’s what you should know.

Marketing /
By: Melissa Sersland
Image of three college students in cap and gown taking a selfie; the entire image has a red-tint overlay on it.

6 Keys to Student-Centric Marketing

Key takeaways from a white paper Volt co-produced with Salesforce about creating optimized, student-centric marketing campaigns.

Email Marketing /
By: Aaron Stern

Popular on Volt

Landing page analytics

Using Marketing Automation in Higher Education to Increase Yield

The enrollment management game has changed. Read on to learn how using marketing automation in higher education can increase yield.

Marketing /
By: Stephen App