Podcasts
Volt podcasts cover all angles of higher ed marketing & leadership. Higher Voltage covers the defining topics of the moment; Trusted Voices analyzes the intersection of leadership and communication; and Volt@ is our live-event series featuring conversations from conferences and other industry gatherings.
When Harvard Sneezes: Is Institutional Neutrality the Next Higher Ed Virus?
Season 2 closes with Teresa and Erin looking ahead at what may be a bananas-filled fall of politics, collegiate athletics and policy changes.
A Crisis Beyond Higher Ed, It’s the Workforce Pipeline – Dr. Angel B. Pérez
NACAC’s CEO worries that a potential 700,000 more students could be lost from the higher education pipeline due to FAFSA complications.
Want High Student Satisfaction? Well, Who’s Going to Deliver It? – Eddie Francis
Brand stability and employment retention are necessary, but Eddie Francis fears higher ed doesn’t understand the concept.
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In a Word-Of-Mouth Business, No One Shares Average – Allen Adamson
Kevin and Allen discuss the importance of focusing on a clear and distinct mission, rather than diluting the institutional identity with multiple conflicting messages.
Employers Need to Step Up, Provide More Internships – Brandon Busteed
Erin and Teresa welcome Brandon Busteed to discuss the potential impact of integrating learning and work.
No One Asks What Students Actually Want – Catherine Friday
Kevin and Catherine delve into EY’s global findings of student dissatisfaction and how universities must deliver on the value proposition to remain competitive.
Higher ed sucks. My institution is okay.
Erin and Teresa dive into the IHE’s annual president survey to determine if university presidents are being introspective enough about potential campus issues.
CBE Prepares Students for an AI-Driven Future – Paul LeBlanc
Erin and Teresa welcome SNHU President Paul LeBlanc to discuss AI, competency-based education and preparing students for a changing workscape.
It’s Time to Treat Social Media as an Adult – Jenny Li Fowler
Kevin Tyler welcomes MIT’s director of social media strategy to discuss her new book and social media’s impact on higher education marketing.
Change and the Future of Higher Ed Marketing – Bennie F. Johnson
AMA CEO Bennie F. Johnson joins Kevin Tyler to discuss his vision for the organization and how higher ed marketers can embrace change for the best results.
10 Resolutions for Higher Ed in 2024
Erin and Teresa explore 10 areas in which higher education can do better in 2024 and offer indispensable advice to leaders seeking to address evolving issues proactively.
You Can Only Tell a Story That Already Exists
Erin and Teresa welcome Higher Voltage’s Kevin Tyler to discuss institutional culture and climate as they explore the pivotal role of two-way communications in creating a sense of belonging.
Be Visible, Be Engaged, but Be Circumspect – Dr. Brit Kirwan
Dr. Kirwan explores the delicate tightrope of leadership communications and the need to protect higher ed’s most important tenet: free speech.
AI Unveiled: Are We at the Peak or the Plateau?
Erin and Teresa dive into AI and its profound impact on higher education, underscoring the need for thoughtful adoption and careful review of policies and use.
Paul Fain on the Bridge Between Education and the Workforce
The creator of The Job newsletter and the related weekly publication Work Shift joins Teresa and Erin to dig into the practical application of a degree and the importance of prioritizing work readiness.