Insights

Stop trying to be different. Distinction is the key to college survival.

In a crowded higher ed landscape, colleges must shift from emphasizing differences to embracing what makes them truly memorable to thrive.

Marketing /
By: Joseph Master

We focus on student mental health. But what about educator well-being?

UK-based educator and student May Ho explores practical steps higher ed can take to maintain faculty well-being and how these efforts can positively impact student experiences.

WTF is “skibidi Ohio rizz”?

A handy guide for when to adopt the vernacular of Gen Alpha, and when not to.

Can’t-Miss Higher Ed Conferences for 2024-25

Our tracker of virtual, in-person and hybrid higher education leadership conferences for the upcoming academic year.

Resources

Case Study: Localist Events & Southern Utah University

Case Study: Localist Events & Southern Utah University

Southern Utah University partnered with Concept3D and Localist Events to centralize calendars and improve permissions management.

Case Study: Clive & Wilfrid Laurier University

Case Study: Clive & Wilfrid Laurier University

Wilfrid Laurier University partnered with Clive to personalize content that attracts and retains students and increases alumni donations.

Case Study: Campus Sonar & Duquesne University

Case Study: Campus Sonar & Duquesne University

Duquesne University’s partnership with Campus Sonar illustrates how sharing relevant data and building trust can lead to success.

Higher Voltage

Start small, start with one place.

Ready to level up your content game? Brian Piper joins host Kevin Tyler to share how universities can build trust, connect with audiences and thrive in a digital-first world.

Leading with Humanity, Not Just Titles

Kevin McClure and Jorge Burmicky join the Trusted Voices Podcast to share why their report on presidential competencies are far more than a leadership checklist.

All About the Benjamins

Finances, elections, and leadership: Erin and Teresa kick off Season 3 by looking ahead to the drivers of fall on campus.

Features

Trump, Harris split on higher ed’s future. How committed are they?

Higher ed has taken a backseat in the 2024 presidential campaign, but the candidates’ records suggest Title IX, accreditation reform, and college access as potential priorities.

Education Administration /
By: Chris Kudialis

OPTimized. Why STEM MBAs help students and institutions.

STEM-designated MBAs offer international students extended work opportunities while benefiting higher ed institutions facing enrollment pressures.

NIL athletes are thriving. But how do colleges and universities benefit?

How NIL boosts university brands, lifts less-popular sports, keeps some athletes on campus longer, and may even elevate enrollment.

Can colleges meet Gen Alpha’s expectations? It’s time to rethink your marketing strategy.

Colleges must shift their marketing tactics to prioritize authenticity, digital fluency and alignment with Generation Alpha’s unique values and preferences.

Jobs

Upcoming Events

New!

EDUCAUSE Annual Conference

The EDUCAUSE Annual Conference connects the best thinkers in higher education technology. The conference will be held in-person in San Antonio on October 21–24 followed by an online portion on November 13–14. […]

October 21, 2024 @ 12:00 am
Register Today