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6 UX Laws for Higher Ed Websites
See how schools like NYU, Lehigh University, and the University of Pennsylvania are putting these UX design principles into practice to increase conversion and lead generation online.
Features - Lessons From the Field
QuickFire: Sam Mahra
17 questions with Southern New Hampshire University’s AVP of Student Experience Marketing Communications.
By: Kevin Renton
Northern Pennsylvania Regional College Caters to the Non-traditional Student
As the non-traditional student population continues to grow, a new college in northern Pennsylvania took a risk and opened during the pandemic to provide a unique higher education experience.
By: Tavleen Tarrant
Why More Higher Ed Jobs Should Be Remote
Higher ed leaders who don’t embrace remote work will continue to lose staff and fail to attract top talent, both of which they can ill afford to do.
By: Jaime Hunt
Popular on Volt
Volt@CUPRAP: Campus Leadership on Social Media, Behind the Scenes
Volt’s live event series continues with a discussion about what it takes to make higher ed leaders successful ambassadors of their institutions on social media.
By: Volt@
This Just In: The Sky is Not Falling
The enrollment cliff is real and scary, but the data shows that higher ed is not in a free fall.
By: Jon Boeckenstedt
5 Things Every Social Media Manager Has to Stay On Top Of
To stay relevant and be effective, social media managers must make professional development a daily routine.
By: Jon-Stephen Stansel
Triaging Our Talent
Higher ed must prioritize retaining and attracting top talent. Here’s how to do that.
By: Jaime Hunt
What Should We Write About?
Tell us what topics in higher ed and higher ed marketing need to be talked about more, and what we should explore next.
By:
The State of Social Media in Higher Ed
Higher ed social media has never been more critical to marketing efforts than it is now, and that’s a good thing.
By: Higher Voltage
Inside Drexel’s New Social Media Management Consortium
In the deepest throes of 2020, Drexel made social media management a collaborative effort – and it’s keeping it that way.
By: Aaron Stern
‘The Most Important Work’: Increasing the Number and Diversity of College Graduates
Learn how the University Innovation Alliance’s mission to redefine the purpose and utility of a college degree for the next generation of students.
By: Higher Voltage
Government Relations and Marketing: A Potentially Dynamic Duo
Three ways Government Relations and Marketing departments can collaborate to successfully advocate for their schools.
By: Kristen Baker, Kyle Scott
Gone Digital: 5 Ways COVID Changed Higher Ed Marketing & Communications for the Better
Print is on the wane in all aspects of marketing collateral and on-campus operations.
By: Melissa Horvath
Lessons Learned: Best Practices in Higher Ed Social Media
On the latest Higher Voltage podcast we dive into all things social media strategy and execution in higher ed.
By: Higher Voltage
How COVID-19 Spiked ‘the Way Things Have Always Been Done’
If COVID-19 has had a silver lining, it is that we have been forced to do everything in new ways. Let’s embrace that.
By: Jaime Hunt
Higher Ed: When Everything is Political
Higher education has never been neutral, but now it’s getting dragged – or diving headlong – into divisive politics more than ever before.
By: Eric Stoller