Featured Resource
6 UX Laws for Higher Ed Websites
See how schools like NYU, Lehigh University, and the University of Pennsylvania are putting these UX design principles into practice to increase conversion and lead generation online.
Features
Stop Virtue Signaling: How to Market Campus Diversity
Gen Z wants to know: Is your institution being real about the diversity of its campus culture?
By: Aila Boyd
Exodus Underscores Disdain for U.S. News Rankings
Many high-profile institutions refused to cooperate with the controversial U.S. News ranking system. But with many prospective students continuing to care, some institutions may be hedging their bets.
By: Chris Kudialis
Unpacking UC’s Stance on Online Degrees
The University of California’s decision to close loopholes allowing students to piece together online degrees triggered concerns that online degrees may be considered inferior.
By: Aila Boyd
Popular on Volt
3 Takeaways from ICAM 2023
ChatGPT, Gen Z and OPMs were the primary focus during AACSB’s ICAM 2023 in Chicago. Change is at hand, but are we prepared to embrace it?
By: Nicole Shupe
11 Popular Micro-Credential Programs and Why You Should Care
The micro-credential industry is growing to accommodate the post-pandemic changes in employment and education. Should your institution cash in on the estimated $20 billion market and cater to non-traditional student demands?
By: Ryan Schwartz
Proctoring Software: Accessible or Invasive?
Proctoring software may further erode an increasingly distanced relationship between students and their universities, evidenced by a recent judge’s ruling that room scans violate privacy rights.
By: Ankita Bhanot
Is NIL Poison or Fertilizer for Student-Atheletes?
Former athletes, professors and activists discuss the fledgling program’s impact and what needs to improve.
By: Chris Kudialis
The Promise and Peril of ChatGPT and AI Platforms in Higher Ed
Advocates say a measured approach to the popular new tech will enhance learning and help level the academic playing field.
By: Chris Kudialis
QuickFire: Sam Mahra
17 questions with Southern New Hampshire University’s AVP of Student Experience Marketing Communications.
By: Kevin Renton
10 Higher Ed Social Media Accounts to Follow
These 10 schools are creating high-quality, engaging, and authentic content for a wide variety of audiences on social media.
By: Ryan Schwartz
9 Takeaways from CUPRAP 2023
The stats, quotes, and recurring themes that stood out at the annual higher ed marketing conference.
By: Aaron Stern
Balancing Students’ Needs and Goals
The flexibility of U.S. degree programs determines students’ success in balancing full-time education and part-time work. In this two-part series, we talk with students and institutions to find a balance between financial security and education goals.
By: Ankita Bhanot
Balancing Work and Higher Education
An increasing number of U.S. students pursuing higher education choose to work full-time to afford rising costs and inflation. In this two-part series, we talk with students and institutions to see how a balance between financial security and education goals can be reached.
By: Ankita Bhanot
Guarding Against Admissions-Targeting Spambots
As spambots make it more difficult for institutions to recruit new students effectively, marketing and enrollment teams need to ensure the integrity of an institution’s data.
By: Aila Boyd
Navigating Higher Ed Inclusion
With 21% of Gen Z identifying as LGBTQ+, universities need to navigate higher ed inclusion, while ensuring safety and privacy.
By: Savannah Wan
75 Blog Ideas for Your University or College
Coming up with blog content is tough. So, we came up with a few blog ideas for your university or college. 75, to be exact. Read up.
By: Ryan Schwartz