Engage Summit Recap: Getting Real About AI

The annual conference brought fresh perspectives — and a bit of a wake-up call — to those who were still hesitant to implement AI into their marketing mix.

By: Louis Miller

College Closures Surge Amid Financial Strain, Demographic Shifts

With 30 recent college closures, higher ed can implement policies to make the transition smoother for students.

Education Administration /
By: Aila Boyd

What Have We Learned From a Season of Campus Protests?

With campus tensions far from resolved and a presidential election on the horizon, is higher ed ready for the fall?

Student Experience /
By: Aila Boyd

Are Accreditors to Blame for the Growing Cost of Higher Ed?

Universities are hiring more higher ed administrators to meet stringent and growing requirements by accreditors.

Education Administration /
By: Chris Kudialis

4 Takeaways from the 2024 Cascade CMS User Conference

Admission website content sucks, but personalized, equitable content can increase access.

Education Administration /
By: Aila Boyd

Is Biden’s Executive Order on AI Too Hands-Off for Higher Ed?

The White House’s executive order on AI has left institutions of higher education with just as many questions as answers and that might be a boon.

Education Administration /
By: J. Aelick

AI’s Impact on Institutional Reputation

Institutional leaders must find a delicate balance between embracing advancements while managing potential risks to reputation and academic integrity.

Education Administration /
By: Aila Boyd

Can AI Help Cut Administrative Bloat?

An encroaching enrollment stall coupled with administrative bloat may lead to institutional challenges, but at least one university believes AI may be the solution to higher education’s survival.

Education Administration /
By: Chris Kudialis

Communication Breakdown: The Strain of Responding to Crises Like the Israeli-Hamas Conflict

An age-old PR question rears its head again on college campuses: With emotions boiling on all sides, should leaders pick a side, foster discourse or keep their heads down?

Donor & Alumni Relations /
By: Aila Boyd

Higher Ed Grapples with AI’s Impact

From blanket bans to curriculum acceptance, universities are taking different approaches to address the growing popularity of artificial intelligence in and out of the classroom.

Education Administration /
By: Aila Boyd

Painting a Larger Picture of Budget Problems

Inflation and fewer students enrolling are forcing many in higher ed to make drastic and unprecedented program cuts and to budget more carefully.

Education Administration /
By: Chris Kudialis

Giant Projects, Big Bucks and an AI Arms Race

As universities go all-in on AI with fingers crossed that the technology is here to stay, college leaders, professors and counselors offer thoughts on the tech’s overall impact.

Education Administration /
By: Chris Kudialis

QuickFire: Danielle Sewell

16 questions with York College of Pennsylvania’s Director of Digital Marketing

Marketing & Branding /
By: Kevin Renton

Q&A with Cathy Sandeen: Courage, Conviction and Staying Focused on the ‘Why’

Dr. Cathy Sandeen, president of Cal State East Bay, discusses the essence of effective leadership and the value of higher education in fostering economic mobility.

Interviews /
By: Maryna Yankovska

Engage Summit Recapped: Using AI, Not Just Talking About It

The second annual Engage Summit focused on specific ways to implement AI tools into higher ed marketing processes.

Education Administration /
By: Nicole Reed