Podcasts
It’s time to press ‘Play’ on courage again
Why advancement teams need to get back to the work of leading institutions courageously.
The Advancement Manifesto
A call to arms for those who build belonging, trust, and transformation in higher education.
Free Speech on Campus: Protecting the Right to Disagree
What happens when campus conversations become cautious? FIRE’s Zach Greenberg joins Campus Docket to discuss the ramifications.
QuickFire: Todd Lineburger
16 questions with Muhlenberg College’s Vice President of Communications and Marketing
Leadership Lessons: My First 90 Days at William & Mary
What I’ve learned about people management, planning and making myself accessible and accountable.
UNC on the Hot Seat, and a Positive Public Opinion Poll
Teresa and Erin discuss the lawsuit against UNC, Vanderbilt’s poll that shows rising confidence in higher education, the increasing compliance struggle, and more.
Your brain matters more than ever
In the age of AI, interpersonal skills, emotional intelligence and lived experience are essential assets and key differentiators for higher ed marketers.
’Why I Still Love Higher Ed’
Forget all the negativity. These marcomm pros explain why they still adamantly believe in the purpose of higher ed — and its future.
Why St. Francis University is Leaving DI Athletics
Saint Francis University’s decision to drop Division I athletics wasn’t just about sports — it was about mission, students, and trust.
The State of Student Support Services
Lindsay Daugherty unpacks how food insecurity, housing instability, and mental health challenges are reshaping higher ed’s responsibility to students — and why the future of enrollment depends on being “student ready.”
What the Exxon Valdez Teaches Us About Higher Ed Right Now
Paul Liebman, Chief Compliance Officer at Vanderbilt, shares lessons from the front lines of federal oversight and analyzes the bind that higher ed is in right now.
One Approach: How we’re optimizing our content for AEO
Kean University’s marcomm team is using question-based heading structures, video content and faculty expertise to enhance visibility in LLM searches.
How can I create marketing materials that show inclusivity without being performative?
In her latest advice column, Jaime Hunt answers a question about authentic inclusive marketing and also counsels a leader whose team opposes a new project management tool.
Court settlement and executive order means big changes for NIL and university marketing
The ever-evolving landscape of Name, Image and Likeness seems to finally have some guardrails in place. But interviewed insiders say it’s still just the early framework for what’s ahead.
The NIL Top 10: Who are the highest-paid college athletes?
Growing collective contracts and sponsorship deals have university athletes — both men and women — raking in record paydays.
