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Podcasts give alumni and the university a chance to build their brands article image. A young woman in a denim jacket writes in a notebook while sitting outdoors. Behind her, a historical building with a clock tower is visible, alongside a large microphone graphic, symbolizing the theme of podcasts and storytelling in an academic setting.

Podcasts give alumni and universities a chance to build their brands.

More schools are using the new media to engage current students while also keeping successful graduates in the fold.

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Redefining Alumni Relationships: What do they want from you? article image. A split image showing two engaging moments at an event. On the left, a woman with short gray hair smiles warmly while holding a glass and wearing a name badge. On the right, a man with short gray hair laughs joyfully while playing a card game with others.

Redefining alumni relationships: What do they want from you?

Universities are finding new ways to engage alumni, while balancing traditional experiences and addressing challenges like negative publicity.

Donor & Alumni Relations /
By: Alissa Carr
Grid of iconic college and university logos featuring institutions like Harvard, Tuskegee University, Stanford, SCAD, Michigan State, Temple University, Princeton, University of Florida, RISD, MICA, Notre Dame, and the University of Texas. The logos are displayed on a white grid background.

10 Iconic College Logos: Design, History and Stories That Stick

From crimson crests to Spartan helmets, these college logos do more than look good—they tell unforgettable stories of identity and legacy.

Marketing & Branding /
By: Sean Daly
Grid of iconic college and university logos featuring institutions like Harvard, Tuskegee University, Stanford, SCAD, Michigan State, Temple University, Princeton, University of Florida, RISD, MICA, Notre Dame, and the University of Texas. The logos are displayed on a white grid background.

10 Iconic College Logos: Design, History and Stories That Stick

From crimson crests to Spartan helmets, these college logos do more than look good—they tell unforgettable stories of identity and legacy.

Marketing & Branding /
By: Sean Daly
"The NIL Top 10: Who are the highest-paid college athletes?" article image displaying a collage of six college athletes across different sports, each wearing their team uniforms and caught in action. The top row includes a basketball player from North Carolina dribbling the ball, a gymnast on the floor mid-performance, and a football player from Colorado gesturing with his hands after a game. The bottom row shows a Duke basketball player preparing to take a shot, another football player from Colorado looking focused, and an Alabama basketball player pointing confidently.

The NIL Top 10: Who are the highest-paid college athletes?

Growing collective contracts and sponsorship deals have university athletes — both men and women — raking in record paydays.

Marketing & Branding /
By: Chris Kudialis
A close-up image of hands typing on a laptop with the words "Social Media Strategies Summit" on the blue background screen.

The Social Media Playbook for Higher Ed: Top Tips from the 2024 Summit

Uncover the latest social media strategies in higher ed, from user-generated content risks to navigating platform algorithms and enhancing content accessibility.

Marketing & Branding /
By: Maryna Yankovska