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NIL athletes are thriving. But how do colleges and universities benefit?
How NIL boosts university brands, lifts less-popular sports, keeps some athletes on campus longer, and may even elevate enrollment.
Can colleges meet Gen Alpha’s expectations? It’s time to rethink your marketing strategy.
Colleges must shift their marketing tactics to prioritize authenticity, digital fluency and alignment with Generation Alpha’s unique values and preferences.
University presses drive open access. Funding hurdles persist.
Nontraditional university presses are pioneering open-access publishing, yet navigating the financial landscape remains a significant challenge.