Archives


AMA 2025: The Year Higher Ed Got Serious About Its Digital Backbone

These vendor interviews highlighted how higher ed marketing is changing, fast.

QuickFire: Nate Jorgensen

16 questions with Miami University’s Senior Director of Marketing.

QuickFire: Todd Lineburger

16 questions with Muhlenberg College’s Vice President of Communications and Marketing

Adoption, agents and empathy: Notes from the 2025 Engage Summit

This year’s conference underscored the urgency and opportunity for higher education to jump on the AI train.

QuickFire: Ashley Budd

23 questions with Cornell University’s Senior Director of Advancement Marketing

QuickFire: Jennifer Umberger

20 questions with Kettering University’s VP of Marketing and Communications

QuickFire: Devin Purgason

20 questions with Forsyth Technical Community College’s Executive Director of Marketing and Student Care

 QuickFire: Jenny Petty

19 questions with the University of Montana’s VP of Marketing, Communications, Experience and Engagement

QuickFire: Kathy Kissane

16 questions with Thomas Jefferson University’s AVP of Marketing

QuickFire: Kin Sejpal

19 questions with the University of Redlands’ VP of Marketing and Communications