Colleges must shift their marketing tactics to prioritize authenticity, digital fluency and alignment with Generation Alpha’s unique values and preferences.
Posted by Maryna Yankovska on August 29, 2024
More than a competition — the Games are a unique opportunity for universities to spotlight their stars by leveraging Olympic moments to create impactful marketing campaigns that highlight student success and boost the institution’s brand.
Posted by Maryna Yankovska on August 14, 2024
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