Job Summary
Join our dynamic communications and public affairs team at Huntsman Cancer Institute. As a Marketing Manager, you will play a vital role in shaping marketing strategies and campaigns that impact lives across the Mountain West. Work in close collaboration with key stakeholders including the University of Utah, University of Utah Health, Huntsman Cancer Foundation, and others to align efforts and strategies. Implement campaigns to promote brand strategy and service line growth with detailed analytical approach to assess return on investment. Review trends and effectiveness of efforts and implement new initiatives designed to elevate the brand and impact of Huntsman Cancer Institute.
The Marketing Manager will coordinate and oversee brand and marketing efforts for Huntsman Cancer Institute to advance strategic goals while enhancing Huntsman Cancer Institute’s reputation locally, regionally, and nationally. The Marketing Manager will develop a solid grasp of cancer research trends and future directions. This position will be a key partner in clinical campaigns to drive growth and engage with our target audiences effectively. This position will oversee and execute a number of community awareness endeavors including multimedia advertising as well as on site event presence/execution. The ability to take an analytical approach that leverages data insights to refine strategies and adapt to market changes is essential.
Huntsman Cancer Institute is committed to cancer prevention, care, and survivorship for all communities within the area we serve – which includes Idaho, Montana, Nevada, Utah, and Wyoming – with impact worldwide.
In your cover letter or during your interview process, we invite you to share how your professional experiences have prepared you to serve as a member of our team as we work to reduce the cancer burden experienced by all people and communities. This may include description of your prior experiences related to research, prevention, clinical care, community engagement/outreach, training, administration, or other areas relevant to Huntsman Cancer Institute’s mission and this position
Responsibilities
- Contribute to the development, implementation, and evaluation of marketing strategies at Huntsman Cancer Institute.
- Conduct market research and oversee brand positioning efforts and track outcomes.
- Manage and execute community awareness endeavors and activities.
- Create and develop marketing materials in collaboration with a team of professionals.
- Utilize data to inform marketing decisions and track key performance indicators.
- Collaborate with cross-functional teams to implement strategies.
This job description is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.
Work Environment and Level of Frequency typically requiredNearly Continuously: Office environment.
Physical Requirements and Level of Frequency that may be requiredNearly Continuously: Sitting, hearing, listening, talking.Often: Repetitive hand motion (such as typing), walking.Seldom: Bending, reaching overhead.
Minimum Qualifications
- Bachelor’s degree or equivalent experience required, with at least 5-7 years in marketing or related fields.
- Proven experience in health care marketing preferred.
- Familiarity with content management systems, CRM platforms, and digital analytics tools.
- Proficiency in Microsoft Word, Excel, and PowerPoint. Design skills a plus.
Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description.
Preferences
- Bachelor’s or advanced degree in communications, marketing, or related field. Master’s degree preferred.
- 5 years of experience in marketing, with a history of progressive responsibility. Health care marketing experience preferred.
- Demonstrated success in.
- Proficiency in digital marketing tools and platforms.
- Excellent writing and design skills.
- Ability to represent the organization to the public with the utmost professionalism.
Special Instructions
Requisition Number: PRN41456B
Full Time or Part Time? Full Time
Work Schedule Summary
Department: 01267 – HCI Public Affairs
Location: Campus
Pay Rate Range: 47600 to 75000
Close Date: 4/30/2025
Open Until Filled