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Riding Out a Cat5 Administration

Crisis leadership, culture wars, and why higher ed must lead—not retreat—in a polarized world.

Turning the page on tradition.

A deep dive into the magazines that keep alumni connected, informed and inspired.

Higher ed marketing trends shaping an already high-stakes 2025.

From pluralism to branding battles, top voices in higher ed break down the marketing shifts you can’t afford to ignore.

DOE Secretary Linda McMahon already imposed mass layoffs. What’s next?

Before following President Trump’s direction to ‘put herself out of a job,’ the former wrestling matriarch has other ideas and wants Congress to give her a hand.

Private equity is playing for control in higher ed marketing.

Fund managers are betting private companies will take over university marketing—one property at a time—as schools tighten budgets.

Higher ed faces a crossroads over Trump’s executive orders on DEI.

Legal experts and educators debate the future of diversity initiatives in the wake of new federal directives.

What’s next for Cascade CMS?

The Hannon Hill 2025 Cascade CMS User Conference highlighted AI-powered website management, accessibility tools and the role of brand storytelling in higher ed marketing.

Are Donald Trump and college sports an NIL match made in heaven?

The 47th U.S. President could influence amateur athlete pay-for-play in one of several directions this year.

College admissions try to balance innovation, ethics and equity.

As AI becomes more integrated into college admissions, institutions are navigating the challenges of maintaining fairness and transparency in the process.

Higher ed administration gets AI boost.

Working through legitimate concerns, higher ed leaders are finding dynamic ways to integrate AI technology across campus offices.