Archives

Former athletes, professors and activists discuss the fledgling program’s impact and what needs to improve.

Higher ed desperately needs to attract and retain talent from diverse backgrounds to deliver effective marketing for institutions, but where should we start?

How can a job, which, at its core, is no more than pasting links into an empty field, adding a description and pressing the return key, help anyone when something terrible is happening?

Piloting ideas can lead to innovation, creativity and a rediscovery of the joy of learning.

Advocates say a measured approach to the popular new tech will enhance learning and help level the academic playing field.

Christopher Huebner tackles a question on many minds in the current post-pandemic economy: What’s advertising’s role in the growth of the higher-ed industry?

These 10 schools are creating high-quality, engaging, and authentic content for a wide variety of audiences on social media.

The flexibility of U.S. degree programs determines students’ success in balancing full-time education and part-time work. In this two-part series, we talk with students and institutions to find a balance between financial security and education goals.

An increasing number of U.S. students pursuing higher education choose to work full-time to afford rising costs and inflation. In this two-part series, we talk with students and institutions to see how a balance between financial security and education goals can be reached.

As spambots make it more difficult for institutions to recruit new students effectively, marketing and enrollment teams need to ensure the integrity of an institution’s data.