Erin and Teresa explore 10 areas in which higher education can do better in 2024 and offer indispensable advice to leaders seeking to address evolving issues proactively.
Posted by Maryna Yankovska on January 16, 2025
AMA CEO Bennie F. Johnson joins Kevin Tyler to discuss his vision for the organization and how higher ed marketers can embrace change for the best results.
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Kevin Tyler welcomes MIT’s director of social media strategy to discuss her new book and social media’s impact on higher education marketing.
Erin and Teresa welcome SNHU President Paul LeBlanc to discuss AI, competency-based education and preparing students for a changing workscape.
Erin and Teresa dive into the IHE’s annual president survey to determine if university presidents are being introspective enough about potential campus issues.
Kevin and Catherine delve into EY’s global findings of student dissatisfaction and how universities must deliver on the value proposition to remain competitive.
Erin and Teresa welcome Brandon Busteed to discuss the potential impact of integrating learning and work.
Kevin and Allen discuss the importance of focusing on a clear and distinct mission, rather than diluting the institutional identity with multiple conflicting messages.
Brand stability and employment retention are necessary, but Eddie Francis fears higher ed doesn’t understand the concept.
NACAC’s CEO worries that a potential 700,000 more students could be lost from the higher education pipeline due to FAFSA complications.
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