Category Archives:


Insights

Can Postgraduate Students Solve the Enrollment Cliff?

Postgraduates may balance the financial impacts of the enrollment cliff, but institutions must consider the challenges and implications of shifting focus.

What Can Higher Ed Learn from the Finance Industry to Restore Trust?

Four steps to help restore the ever-diminishing public trust in higher ed institutions and a college degree.

The Digital Campus: Navigating the Future of Connected Education

From security concerns to successful support, higher ed institutions must consider all aspects of the digital education experience for students and faculty.

Is YouTube Social Media?

Although its components may be unsavory to some, YouTube should be the first thing a social media manager starts cooking.

Confessions of a Higher Ed Job Seeker

Five key takeaways from a higher ed marketer actively seeking a change within the industry.

3 Steps for Investing in Online Education Marketing

NYU’s Anna Miller and Emily Irvin say if you’re not yet investing in collaborative marketing for online education, now’s the time to start.

The Power of Mentorship in Addressing Recruitment and Retention in Higher Ed

Mentorship programs can increase recruitment and forestall mass resignations if implemented correctly within higher ed leadership.

Marketing Direct Admissions: You Gotta Be Sticky

In the age of direct admissions, higher ed institutions must create value that resonates with purpose-driven Gen Alpha.

3 Steps to Embed AI into Higher Ed Courses

As higher education tackles generative AI at institutions, educators in the United Kingdom are looking at how to embed the technology ethically into coursework.

How to Regain Public Trust in Higher Ed

Institutions must demonstrate clear career outcomes and offer innovative learning options to restore public confidence in the enduring value of a college degree.