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Jaime Hunt, vice president and chief marketing officer, Old Dominion University discusses spam bots, college ROI and the role marketers should have in an institution’s leadership strategy.

Higher-ed leaders are touting plans for an AI teaching revolution, but most students have yet to see significant results.

The White House’s executive order on AI has left institutions of higher education with just as many questions as answers and that might be a boon.

From Wisconsin’s shift to “Universities of Wisconsin” emphasizing inclusivity to Cleveland State’s “CSU 2.0” fostering emotional connections, higher ed institutions are strategically developing distinct identities.

Institutional leaders must find a delicate balance between embracing advancements while managing potential risks to reputation and academic integrity.

An encroaching enrollment stall coupled with administrative bloat may lead to institutional challenges, but at least one university believes AI may be the solution to higher education’s survival.

These institutions receive high marks for creatively engaging social media audiences and showcasing what sets their campuses apart.

As artificial intelligence transforms the classroom experience, higher ed leaders are stressing that students need guidance with how and when to use the technology appropriately.

19 Questions with Bryn Mawr College’s Chief Communications Officer

An age-old PR question rears its head again on college campuses: With emotions boiling on all sides, should leaders pick a side, foster discourse or keep their heads down?