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How Colleges Market to Men article image. Illustration of a white hand holding a rolled-up diploma on a bold red background. On the left, four silhouettes of students walk along a winding path toward the diploma. On the right, two shadowed figures walk away, symbolizing divergence or departure from higher education.

No Country for Young Men?

Higher ed is confronting its male enrollment crisis with new strategies rooted in purpose, belonging — and masculine imagery. But is it working?

Marketing & Branding /
By: Erica Levi Zelinger
Do alumni magazines still matter? article image. Man sitting on a dark couch reading a book, wearing a green jacket and a black baseball cap with a red letter "H" on it, against a white brick wall background.

Do alumni magazines still matter?

Alumni magazines that succeed trade puff pieces for purpose — and prove their power in the inbox age.

By: Erica Levi Zelinger

Turning the page on tradition.

A deep dive into the magazines that keep alumni connected, informed and inspired.

Donor & Alumni Relations /
By: Erica Levi Zelinger
Do alumni magazines still matter? article image. Man sitting on a dark couch reading a book, wearing a green jacket and a black baseball cap with a red letter "H" on it, against a white brick wall background.

Do alumni magazines still matter?

Alumni magazines that succeed trade puff pieces for purpose — and prove their power in the inbox age.

By: Erica Levi Zelinger