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Coming up with blog content is tough. So, we came up with a few blog ideas for your university or college. 75, to be exact. Read up.

Created by college and university staff, faculty, and students, these higher ed blogs cover a wide range of topics inside and outside of higher ed.

Life as a social media practitioner is challenging, exciting, and a lot of fun. Here’s what you need to know if you’re considering a career in #hesm.

In higher education, an increasing number of colleges and universities are working with agencies and consultants to set and execute their marketing strategy. If you’re thinking about bringing major marketing initiatives in-house, tread cautiously and be sure to ask these five questions.

Student journey mapping can improve the student experience like few exercises can. Here are lessons from those in higher ed who have adopted the practice.

Google Analytics plays an important role in your marketing strategy. But have we let that obsession go too far? It’s time to get back to the source—storytelling.

More than 15 years into his career, Jason Buzzell has now had three institutions and more than a decade under his belt. Here are his 10 tips for higher ed marketers.

Learn how viral podcasts like Serial can teach higher ed marketers to launch compelling podcasts while also achieving organizational goals.

The problem is, most schools don’t think they need to sell. They don’t think it’s a product. The mission is higher. Read more.

Create a more seamless student experience from first interaction to enrollment and everything in between. Read on to learn how.