Four steps to help restore the ever-diminishing public trust in higher ed institutions and a college degree.
From security concerns to successful support, higher ed institutions must consider all aspects of the digital education experience for students and faculty.
Although its components may be unsavory to some, YouTube should be the first thing a social media manager starts cooking.
Five key takeaways from a higher ed marketer actively seeking a change within the industry.
Duquesne University’s partnership with Campus Sonar illustrates how sharing relevant data and building trust can lead to success.
Every marketing and communications function is in a state of evolution, but sometimes it can be difficult to know where to focus next. Here’s where to start, and how to grow.
Your guide to implementing social listening strategy on campus, including key metrics, how-to guides, and over a dozen campus case studies.
Kevin and Allen discuss the importance of focusing on a clear and distinct mission, rather than diluting the institutional identity with multiple conflicting messages.
Erin and Teresa welcome Brandon Busteed to discuss the potential impact of integrating learning and work.
Kevin and Catherine delve into EY’s global findings of student dissatisfaction and how universities must deliver on the value proposition to remain competitive.
Erin and Teresa dive into the IHE’s annual president survey to determine if university presidents are being introspective enough about potential campus issues.
As higher ed grapples with the complexities and expenses of admissions, the allure of adopting AI grows.
16 questions with Thomas Jefferson University’s AVP of Marketing
Universities are hiring more higher ed administrators to meet stringent and growing requirements by accreditors.
Consultants and leaders rebut the online-only tomorrow despite the growth of remote programs and cultural shifts that have students reconsidering the value of a college education.
Digital-first: Access, equity, innovation Inside Higher Ed and Times Higher Education are excited to convene the third installment of Digital Universities US. The event brings together leading voices on the […]
See how schools like NYU, Lehigh University, and the University of Pennsylvania are putting these UX design principles into practice to increase conversion and lead generation online.
